Millions of toothbrushes end up in landfills each year, but what if you could safely toss your old toothbrush into a compost pile instead?
That's the idea behind the Bogobrush, a new 100% biodegradable toothbrush designed to break down and return to the earth over time.
Bogobrush is the brainchild of North Dakota brother and sister team John McDougall and Heather McDougall, children of a dentist, who hope their product will bring environmental and social awareness into people's everyday routines.
The brush features a handle made from bamboo, biodegradable nylon bristles and stylish ergonomic design.
"We used and abused brushes from all around the world in search of the perfect shape," says the company on its website. "Bogobrush's cylindrical form won’t force your hand into one position, it will enable effortless brushing in any hand, and any part of your mouth."
The company is also taking a socially minded approach to its product launch by sponsoring a buy one, give one program. For each unit sold, Bogobrush will donate a brush to an individual in need through it's network of nonprofit partners.
According to Bogobrush, 80 million people in the USA lack access to adequate dental care.